“The Only Course You Need to Master Softwashing, Maximize Profits, and Build a Reputation as the Go-To Expert”

Are you ready to go beyond the basics and transform your softwashing business into a reliable profit machine? Imagine having a step-by-step blueprint for every part of the job—from perfectly mixing chemicals to nailing client upsells, and even the tricks for keeping your equipment running smooth as new. That’s what Coty’s “How to Actually Wash” delivers.

10K+

Students

100k+

Followers

40+

Courses

500+

Podcasts

In this course, you’re getting everything Coty has learned on the job,
boiled down to the essential strategies that make every wash faster, cleaner, and more profitable.
Think you know softwashing?

Coty’s revealing the secrets that separate the real pros from the rest.

How To Actually Wash The Complete Guide

Southeast Softwash How To Actually Wash The Complete Guide
Southeast Softwash How To Actually Wash
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How To Actually Wash The Complete Guide

This virtual training module is packed with hours of content. Everything you need to know to avoid the common pitfalls of setting up your business. We talk Admin, Chemicals, Property Protection,...

Here’s What You’ll Discover in “How to Actually Wash”:
  • The “Hidden Runoff” Solution Coty Swears By — Runoff can ruin landscaping, but Coty’s pipe flush method handles it with ease. This little-known trick prevents damage and keeps clients coming back.

  • Master Your Tools and Keep Your Gear Running Like New — Coty’s maintenance and troubleshooting tips keep you on the job, saving you time and money.

  • Turn Every Job Into an Upsell Opportunity — Coty’s easy add-ons make clients say “yes” without any hard sell.

HERE’S WHAT YOU’LL
UNLOCK INSIDE THIS COURSE

Legal Loopholes No One Tells You About

If you think starting a business is just a matter of paperwork, think again. Coty reveals why setting up an LLC protects you and everything you’re building from day one. (Hint: Avoid a tax mistake that could cost you $30,000.)

The “Chuck in a Truck” Test for Instant Credibility

Don’t look like just another guy with a hose. Coty’s got the exact strategies that make you stand out as the go-to pro, even if you’re just starting out.

The “$600 Secret” to Free Leads

You don’t need a fat marketing budget to get a steady stream of clients. Coty reveals a powerful strategy to rank at the top of Google—without paying for ads.

Avoid the “Shiny Object Trap”

Don’t waste money on gear you don’t need. Coty’s insider guide shows you exactly what equipment pays for itself—and what you’ll regret buying.

Field-Tested “Money Moves”

Coty takes you onto real job sites, where he’ll show you the exact methods that turn every job into a repeat payday. With Coty’s “field footage,” you’ll see every technique in action, so you can do it yourself.

FREE TRAINING ON

Everything You Need to Know About Keeping Your Equipment in Prime Condition

1

Winterizing Like a Pro:

Coty’s method for protecting your rig in colder months keeps your equipment safe without costing a fortune. With this quick routine, you’ll avoid costly damage and downtime, keeping your gear ready to go whenever you are.

2

Why Enclosed Trailers Might Be the Upgrade You Need

Coty’s method for protecting your rig in colder months keeps your equipment safe without costing a fortune. With this quick routine, you’ll avoid costly damage and downtime, keeping your gear ready to go whenever you are.

3

Why Enclosed Trailers Might Be the Upgrade You Need

Coty’s method for protecting your rig in colder months keeps your equipment safe without costing a fortune. With this quick routine, you’ll avoid costly damage and downtime, keeping your gear ready to go whenever you are.

4

Why Enclosed Trailers Might Be the Upgrade You Need

Coty’s method for protecting your rig in colder months keeps your equipment safe without costing a fortune. With this quick routine, you’ll avoid costly damage and downtime, keeping your gear ready to go whenever you are.

The Roadmap to Building a
Stand-Out Reputation in Your Market

1

The “4.9-Star” Review Strategy

Coty isn’t a fan of coddling customers, but he knows how to make them happy. His review-gathering method will help you stack up positive reviews that drown out any bad ones.

2

Why “Blast Karen” Works for Coty (and Might Work for You):

Adaptogenic Blend with 14 Organic Mushrooms, Collagen Peptides, Organic Lavender, Ashwagandha, Ginger, Clove, Black Pepped and Black Tea.

3

Social Proof That Sells for You

Coty shows you how to build trust with every customer interaction, so future clients feel confident in choosing you based on your online presence alone.

4

The “Doorknob” Method for Referrals

Coty’s simple door hanger strategy lets you generate leads in the same neighborhood where you’re already working. This low-cost method turns each client’s street into a goldmine of future business

5

The Three “Must-Do” Social Media Posts Every Week

Even if you hate social media, Coty’s formula for Facebook posts will keep your business top of mind for potential clients. And if you’ve got a teenager, Coty shows you how they can do it all for you in under 10 minutes.

6

The “Plug-and-Play” CRM Setup

Coty reveals how you can set up a simple Customer Relationship Management (CRM) system that automates client follow-ups and repeat business—keeping you top of mind without any extra work.

7

Why “Every Door Direct Mail” Is a Secret Weapon

Coty shares how targeting specific neighborhoods with low-cost direct mail can bring you high-paying clients and fill your schedule, especially in slower months.

8

The “Neighbor Leverage” Effect:

Coty explains how to turn each job into a full street of potential leads with his neighborhood marketing trick. This strategy alone can double your customer base with zero added marketing costs.

9

Creating “Trust Anchors” on Your Website

Coty’s tips for simple website upgrades that make you look like the top expert in your area—so customers feel confident choosing you over anyone else.

10

The “Profit Stacking” Method

Coty’s foolproof way to layer on additional services during every job so you maximize profit per visit—without overwhelming clients or driving up costs.

what’s included in our modules

Module 1

Get the Ultimate Guide to Running a Business You’re Proud Of

Weekly Leak Check That Saves You Thousands
Coty shares how to check for leaks on a soft wash rig, even if everything seems fine. This 2-minute inspection can prevent costly repairs—and save you from surprise damage.
The “Piss and Go” Convenience of an Enclosed Rig
 Coty knows that when you’re on the job, finding a restroom isn’t always easy. An enclosed rig offers a hidden benefit for those long workdays—plus all-weather protection, which you’ll appreciate more than you think.
The “1.5% Sweet Spot” for Downstreaming
 Coty shows you how to reach the perfect chemical concentration for house washing without damaging equipment. It’s a fine balance that can make or break a job’s efficiency—and Coty nails it
Belt Drive vs. Gear Drive”: Why Most Guys Get This Wrong
Coty explains the differences in pump types what type of pump the pros swear by. Discover how to choose a system that won’t overheat or give you trouble on the job.

Tired of Wasting Time and Money
on Equipment Repairs?

HERE’S HOW TO KEEP YOUR RIG RUNNING SMOOTHLY ALL YEAR ROUND

If you’re like most pressure washers, you’re all about getting in, getting out, and making that profit. But the truth is, nothing can throw a wrench in your plans faster than equipment breaking down when you need it most. Imagine if there was a way to keep your system running like a well-oiled machine—with less time spent on repairs and fewer unexpected costs. Coty’s maintenance blueprint can get you there.

UNLOCKING the profit potential of simple maintenance routines

Let’s face it, you’re here to make money, not spend hours tinkering with your setup. Coty’s techniques give you the freedom to work efficiently while keeping repair costs down:

Mastering the “Power Check” Technique

Coty’s system helps you catch small issues before they explode into big expenses, keeping your equipment running strong and ready for every job.

The Common Pump Issue That Most Pros Ignore

Air getting into the suction line is more common than you think and easier to fix than you’d guess. Coty walks you through it so you’ll be ready in minutes.

Fast Fixes for the Top 5 Equipment Headaches

Coty’s been in this game long enough to know the typical pitfalls. He reveals quick workarounds for the five biggest problems pressure washers face daily.

Avoid Equipment Meltdowns
With Coty’s Pro-Level Tips

You’re serious about your business, and you want equipment that works as hard as you do. Coty’s field-tested tips go beyond standard upkeep to help you protect your gear and save money:

The Winter Prep Routine That Protects Your Setup

Coty’s method keeps your tanks and pumps from freezing, even in cold climates, without costing a fortune in specialized tools.

The Foolproof “Speaker Wire” Trick

Coty’s seen too many pros lose time (and clients) to simple electrical issues. His approach makes sure you stay on top of your game, even when power issues strike.

How to Create an On-the-Go Spare Rig

Coty’s technique for setting up an easy-to-swap spare system will have you back on the job in minutes if anything goes down.

Ready to Cut Equipment Costs and Keep
Your Rig Running Smoothly?

Your success is in the details, and Coty’s got the exact roadmap you need to stay ahead. Don’t wait until you’re stuck in the middle of a job with broken equipment—take control now and build a profitable, efficient pressure washing business.

GET INSTANT ACCESS

To Coty’s complete maintenance blueprint and discover the secrets top pros use to keep their rigs running strong year-round. Start turning your equipment into an asset, not an expense, and make every job count.

READY TO BECOME
THE PRO CLIENTS TRUST?

This Is the Training That Changes Everything


Every piece of your equipment working flawlessly, every job completed without a hitch, and every customer thrilled with the results you deliver. You’re not scrambling with last-minute fixes or second-guessing your setup—you’re confident, efficient, and prepared. That’s what Coty’s “How to Actually Wash” course gives you.

From high-impact equipment maintenance to Coty’s secret “Blend Strategy” for ultimate flexibility on the job, this course is packed with every insight Coty has refined over years in the field. Whether it’s making each job run smoother, boosting your profit margins with smart upsells, or knowing your rig inside and out, this course is the only resource you need to make your business truly unstoppable.

Here’s What You Get
When You Join:

1

Proven Techniques That Guarantee Quality

Learn Coty’s exact process for delivering consistent results that keep customers coming back. His “Set-and-Forget” strategies simplify your workflow so you can confidently deliver the best clean in town, every time.

2

Equipment That Works as Hard as You Do

Coty’s maintenance secrets keep your rig in top shape without endless hours of tinkering. Discover the “Lazy Method” that lets you spend less time on upkeep and more time making money.

3

Upsell Opportunities That Practically Sell Themselves

Want to increase your revenue without new equipment or complicated skills? Coty’s blueprint for easy upsells shows you how to add services that clients love—all with tools you already have.

4

Fast, Reliable Chemical Application for Perfect Results

No more over-spraying or product waste. With Coty’s “Effortless Application” tips, you’ll get precision and speed, letting you handle more jobs in less time.

5

Industry Insider Tips You Won’t Find Anywhere Else

This course isn’t a cookie-cutter approach; it’s packed with hard-earned insights, like Coty’s “Hack” for boosting your pump’s reach, his solution to the “Bleach Breakdown” that plagues most pros, and the exact steps to avoid equipment-damaging mix-ups.

Why Wait? Start Your Journey to
Mastery Now

This isn’t just about making money. It’s about doing work that makes you proud, that keeps customers coming back, and that lets you stand out as the go-to professional in your area. Coty’s course covers everything you need to know, from setup to cleanup and every insider trick in between.

Don’t miss this chance to master the skills that drive success. Click “Buy Now” to secure your spot in the “How to Actually Wash” course and start your journey to ultimate confidence, efficiency, and profitability.

THIS IS YOUR MOMENT MAKE EVERY JOB A WIN

SOME OF OUR SUCCESS STORIES ?

Here’s What You’ll Unlock Inside This Course
  • "Legal Loopholes No One Tells You About"
  • The “Chuck in a Truck” Test for Instant Credibility
  • The “$600 Secret” to Free Leads
  • Avoid the “Shiny Object Trap
  • Field-Tested “Money Moves”
  • The “Client Magnet” Strategy
  • QuickBooks for the Blue-Collar Business
  • “Everyone Wants to Sue You”
  • The Terms & Conditions Hack
  • “You Are the Chief Everything Officer”
  • The Call-Handling Game Changer
  • Stop Losing Clients on Google
  • The “Story-Sell” Formula to Win Their Hearts
  • “Take It from the Guy with the Gray Beard”
  • Curbside Access Made Easy
  • The Benefits of a Super Mini Skid
  • DIY or Done-For-You?
  • The Real Difference Between a 5x10 and a 6x12 Trailer

Add-On Services That Boost Your
Bottom Line (Without Extra Equipment)

1

The “Gutter Goldmine” Add-On

Learn how gutter cleaning can turn every pressure washing job into a double payday. Coty walks you through how to present it as a natural add-on—and why you don’t even need extra equipment to make it happen.

$29.99

FREE

2

Trash Can Cleaning and Dumpster Pads: Small Jobs, Big Profits

These unglamorous services are quiet moneymakers, and Coty shows you how to bundle them into larger jobs to bump up your ticket price.

$39.99

FREE

3

Christmas Lights and Snow Plowing for the Off-Season

For colder climates, Coty breaks down how to leverage seasonal services like Christmas light installation and snow removal to keep your cash flow steady through winter. Get the exact steps to pivot your business without missing a beat.

$31.99

FREE

4

Specialty Cleaning Like Graffiti and Rust Removal

These niche services require minimal extra investment but yield high returns. Coty shares how to position these offerings so you’re the first call when property owners need something more than basic washing

$27.99

FREE

HIS IS YOUR MOMENT

MAKE EVERY JOB A WIN