Can A 1 Man Pressure Washing Business Be Profitable?


Can a One-Truck Softwash Business Be Profitable After Taxes? Here's the Truth!

Hey everyone! In today's video, we're tackling a big question: Can a one-truck softwash business be profitable after taxes? Let's dive in!

But before we do, a quick shoutout to WashCon Live, the ultimate pressure washing event on earth! Featuring the core four: Cody Yarbrough, Mike Vidan, Justin Rogers, and myself. It's happening soon, on February 11th and 12th, with an exclusive VIP day on the 13th. Learn about scaling your business, marketing, technical safety, and social media from industry experts at the Standard Club in Nashville. Don’t miss out—get your tickets below!

So, Can a One-Truck Operation Be Profitable?

The short answer is: Absolutely!

Why It’s Possible

Marketing is Key: If you have a solid foundation for your marketing, your one-man operation can thrive. At WashCon, we'll discuss this in detail, but here's the gist: marketing effectively is crucial.

Understanding Limits: A single person doing both estimates and the actual work can realistically top out at around $180,000 annually. This is because balancing work and client acquisition can be time-consuming.

Scaling Up: If you add a helper or two, you can easily double your revenue. This doesn't mean scaling up to multiple trucks right away but rather maximizing the efficiency of your current setup.

Real-World Data

We have over a thousand rigs in the field, providing us with plenty of data points. Here's what we've learned:

  • One-man operations: Typically hover around $150,000 to $180,000 annually.
  • One-man with a helper: Can push revenues to $200,000 or more.

Margins Matter

Our industry margins are typically between 50% to 60%, depending on how you manage your business. This leaves plenty of room for profitability even after taxes.

Market Demographics

Your local market and demographics will impact your potential earnings. However, with effective marketing and efficient operations, profitability is attainable in most areas.

A Personal Example

When I retire, I plan to take my souped-up 1963 F-100, complete with a mini max and a 24-volt system, down to the Florida Keys. There, I'll make enough to fund my hobbies—proof that a well-run one-truck operation can sustain a comfortable lifestyle.

Want More Insights? Check Out SESW Softwash 101 Class!

For those looking to dive deeper into the softwash business, I highly recommend checking out the SESW Softwash 101 Class. This class covers everything you need to know, from the basics of softwashing to advanced techniques and business strategies. It's perfect for both beginners and seasoned pros looking to sharpen their skills and increase profitability.


A one-truck softwash business can definitely be profitable after taxes, provided you focus on strong marketing and efficient operations. Remember, the key is not just working hard but working smart.

Don't forget to grab your tickets for WashCon Live and check out the SESW Softwash 101 Class for more valuable insights!

Until next time, keep washing and stay profitable!

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