A clean before-and-after shot showcasing Mud Mayday’s effectiveness]
If you live or work in the Southeast, you know how tough red clay stains can be. It’s a common problem for driveways, sidewalks, and homes—but for professional softwashers, it’s also an opportunity to stand out. At Southeast Softwash, we’ve been tackling these stains for years with one game-changing product: Mud Mayday.
In today’s blog, we’re walking you through a recent job where red clay had taken over a customer’s property. We’ll show you how we approached it, what worked (and what didn’t), and how you can do the same to grow your softwash business.
The Job: Red Clay Stains Everywhere
We arrived on site to complete a basic house wash for a returning customer. While the housewash itself was quick and straightforward, the property also had some stubborn red clay stains—a common issue for homes in Alabama and Georgia. Red clay doesn’t just rinse away with water. Even with high pressure, it clings to concrete like glue.
Rather than include this stain removal for free, we offered it as an add-on service. (Pro Tip: Always upsell specialty cleanings—don’t leave money on the table!)
Pressure Alone Won’t Cut It: A Quick Demo
Using a 5 GPM machine and solid pressure, we tested an untreated area of the driveway. While it looked promising, the results were clear:
✅ Pressure alone isn’t enough.
Red clay embeds deep into porous surfaces like concrete, and no amount of water pressure will fully remove it without the right chemicals.
To prove it, we paused and applied our Mud Mayday chemical solution.
Mud Mayday: The Game-Changer for Red Clay
Mud Mayday is specifically designed to break down and lift red clay stains from hard surfaces. It saves time, reduces effort, and delivers the kind of results that keep customers coming back.
Here’s what we did:
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Application: We applied Mud Mayday full strength since the stains were severe (dilution ratios vary by job).
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Dwell Time: Let it sit for about 10-15 minutes—no rushing needed.
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Rinse: Using a pressure washer, we rinsed the treated area.
The results? Night and day difference. You can check out the before-and-after in the video for proof—no tricks, just the power of the right chemical.
Why Mud Mayday Works
✅ Designed for Red Clay: Formulated specifically to dissolve the iron-rich stains found in Southeast clay.
✅ Saves Time: Less scrubbing, fewer passes with your pressure washer.
✅ Boosts Profits: Specialty cleanings = premium add-on services = more money in your pocket.
Grow Your Softwash Business: Final Tips
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Offer Packages: Always upsell services like red clay removal instead of giving them away for free.
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Use the Right Chemicals: Mud Mayday makes impossible stains easy to tackle.
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Educate Your Customers: Show them the difference—most don’t realize stains like red clay can be removed!
Need Mud Mayday or a Safety Manual?
If you’re growing your softwash business, tools matter. Check out our full chemical lineup, including Mud Mayday, for unbeatable results. And if you’re hiring or scaling, don’t forget to grab our Safety Manual—it’s a must for creating policies and procedures to keep your crew safe.
👉 [Shop Mud Mayday and More Here]
Conclusion: Red clay stains may be a pain, but they’re also an opportunity for pros to show their value. With the right product and strategy, you’ll turn tough jobs into big wins—just like we did.
