Big Roofs, Big Profits: $2,100 Softwash Job with Lean and Mean Academy
Welcome back to the Lean and Mean Academy, where we’re all about one truck, big profits. Today, we’re showing you behind the scenes of a $2,100 roof and gutter cleaning job on a large TPO-roofed home. I’m out here with my guy Ben Wilson, and we’re going to show you what it takes to knock out a high-paying softwash gig—and how smart marketing + the right chemicals = easy money.
Morning Fuel and Marketing Lessons
First things first—Monster Rehab, cigar of the day, and a little marketing talk. I’ve said it before and I’ll say it again: branding matters. Whether it’s a coffee can or your softwash business, how you show up makes a difference.
Speaking of showing up, let's dive into the job...
Another TPO Roof + Nasty Gutters
We’re working on a TPO roof that’s covered in Gloeocapsa magma. Ben hits it with 6% SH, and it’s working—but like most cases, we’re going to need two treatments to fully remove the growth.
Now here’s the kicker: the gutters are filthy.
And strangely, there aren’t many trees nearby. Yet these downspouts are jammed up with cylinders of debris. Classic case of “looks fine from the ground, but it’s a mess up top.”
This is where Gutter Guard—our go-to gutter cleaning chemical—comes in. If you’re in the field, you know gutter cleaning is the cheapest and dirtiest part of most jobs. But when you use the right product, you can make it quick and clean.
💡 Pro Tip: Use Gutter Guard to break down organic gunk, sludge, and buildup in gutters fast. It reduces the need for manual scraping and flushing, and pairs perfectly with a 10 GPM machine when blasting downspouts. No more mystery sludge or guessing what’s clogged. Just clean, quick results.
We had multiple lines to flush, and Gutter Guard made that part so much smoother. Time is money—and chemicals like this are worth their weight in gold.
$2,100 Job Landed Through Google Ads
This whole job was landed with Google Ads—no middleman, no lead-gen company, just our ads doing what they’re supposed to.
This is exactly what we teach in the Local Domination 2.0 course—the updated, hard-hitting version of the original program that’s helped thousands of guys book profitable work.
If you’re tired of bleeding money on bad ads or random “spray and pray” marketing, the course will show you:
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How to set up high-converting Google Ads
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Target the right areas and services
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Use psychological triggers to increase conversions
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Create brand authority that lands you premium clients
Ben’s walking away with $2,100 for one day of work. This is not by chance. It’s repeatable. And you can do it too.
Real-World Roof Cleaning Tips
Another detail we caught: the roof had dark “seal skin” patches—stuff that bleach doesn’t touch. New guys might assume that’s algae, but really, it needs degreaser or specialty chemical treatment. Not part of the quote? Don’t treat it.
This is where knowing your chemicals and job scope saves you time and protects your margins.
The Recap: Big Roof, Big Payoff
In about 4.5 hours, we:
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Knocked out a large TPO roof
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Cleaned out jam-packed gutters
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Used Gutter Guard to break down debris
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Pulled off a professional job, solo, with zero callbacks
That’s $2,100 for a half day. And that’s why we say it loud:
👉 Learn how to get the jobs, and the work becomes the easy part.
Ready to Book Jobs Like This?
If you're ready to: ✅ Start or grow your softwash/pressure wash business
✅ Get consistent, high-paying jobs with smart ads
✅ Use pro-grade chemicals like Gutter Guard to work smarter, not harder
✅ Build a one-truck, high-margin operation...
Then it’s time to grab Local Domination 2.0.
Link is in the description and comments.
Let’s get it.
