Emma, a newlywed couple who have turned their passion for pressure washing into a booming business. I recently bumped into them on my street, doing what they do best—making homes look brand new.
From the Office to the Outdoors:
John, formerly an accountant at a local firm, knew early on that sitting behind a desk wasn’t for him. “I realized quickly I couldn’t sit at a desk all day,” he said. In search of something more dynamic, he stumbled upon pressure washing and jumped in headfirst. Within a week of watching his first pressure washing video, John decided to take the plunge and start his own business. Fast forward two years, and he’s not only left his accounting job behind but is also making more money doing something he loves.
Building a Brand:
John and Emma have been focusing on getting their name out there, and their efforts are paying off. They started by creating a professional website, a project that took some time but was worth every penny. However, their biggest success in marketing has come from local Facebook groups. By consistently posting in these groups, they’ve managed to secure a job a day, proving that sometimes the simplest strategies can yield the best results.
Myth-Busting Market Saturation:
One of the biggest concerns for new entrepreneurs is market saturation. But John and Emma are living proof that there’s plenty of room for growth. “There are more houses in this neighborhood than you and I could probably both do,” John shared, emphasizing that hard work and perseverance are what really drive success.
Learning and Growing:
Starting with basic equipment and a small trailer, John and Emma have built a functional rig that’s earning them a solid income. While they plan to upgrade their equipment soon, they’ve shown that you don’t need a $20,000 trailer to start a successful pressure washing business. Their setup may not be perfect, but it’s proof that with determination, you can make it work.
Reinvesting in Success:
The couple is smart about reinvesting their earnings back into the business. By cutting out unnecessary expenses, they’re able to put more money into upgrades and marketing, ensuring their business continues to grow. They also place a strong emphasis on customer satisfaction, asking for Google reviews after every job and posting before-and-after photos to showcase their work.
A Bright Future Ahead:
John and Emma’s story is one of determination, hard work, and smart business practices. As they continue to grow their business, they’re setting an example for others who might be considering making a similar leap. Whether you’re tired of your 9-to-5 or just looking for a new challenge, their journey proves that with the right mindset, you can turn a simple idea into a thriving business.
Pro Tip: If you’re thinking about starting your own pressure washing business or want to sharpen your skills, be sure to check out our “SESW Softwash 101 class” course. It’s packed with all the information you need to succeed in the industry, from choosing the right chemicals to mastering the best techniques.
Follow John and Emma’s journey for more insights and inspiration as they continue to grow their pressure washing empire!
