As the pressure washing season slows down during winter in many parts of the country, you might wonder how to keep business flowing. Here in the South, we can wash year-round, but even then, it slows down a bit around December and January. So, what do you do to supplement those months of downtime?
I’ve got the perfect solution for you—Christmas lights!
Why Add Christmas Lights to Your Service Line?
Christmas lights offer an easy and profitable way to diversify your income during the winter months. Many of your existing clients who value premium services like power washing are also willing to pay top dollar to have their homes decorated with beautiful Christmas lights. You’re already working with high-ticket customers, so offering Christmas lights fits right in.
Just like power washing, Christmas lights installation is straightforward and comes with excellent margins. One of our guys here, Glenn Jernigan, crushed it last year by adding Christmas lights to his service line. Glenn's on track to make $150K to $200K this season alone, with some big commercial jobs like hospitals in the mix.
Training to Make It Easier
If you're interested in getting started, we’ve got a virtual boot camp set up, led by Glenn himself! This course covers everything you need to know to transition into Christmas lights installation and take advantage of this seasonal opportunity. The best part? You don't have to worry about shutting down completely in the winter, and you can keep cash flow going by serving the same clientele.
What About Power Washing?
Of course, not everyone is dealing with extreme winter weather. For those of you in warmer climates, you might be able to power wash year-round. If you're looking to enhance your skills and expand your pressure washing services, check out the SESW Softwash 101 Class. This course will set you up for success in both soft-washing and pressure washing, ensuring you have the tools and knowledge to excel in your business all year long.
In Conclusion:
Christmas lights are the perfect add-on service for your pressure washing business during the colder months. Not only do they fill the income gap, but they also allow you to maintain relationships with your existing clients.
Ready to add some extra sparkle to your business? Check out the Christmas lights boot camp, and for those looking to upgrade their soft-washing game, don't miss the SESW Softwash 101 Class. You’ll be prepared no matter the season.
